"Go Me" is a brilliant concept that promotes the very powerful message to believe in yourself and be your own #1 fan. It's the moment when you find the mental, physical, and spiritual recipe to achieve your goals and dreams.

Its when you don't allow your circumstances, background, race, environment, money situation, friends, family, and not even yourself to stop you from reaching your goals. 

In "Go Me Moments" you look at fears, doubts, excuses, and other people's opinions straight in the eyes and say to yourself "only death can stop me, nothing else. Go Me!"

You become your own life jacket and your own support team where you can look yourself in the mirror everyday and say "GO ME!"